The F factor in reading.
April 24, 2009 by gaildyer
Earlier in the year a friend flicked me an email with an article from The Chronicle of Higher Education attached. It was written by Mark Bauerlein and entitled Online Literacy is a Lesser Kind and it has provoked a great deal of thought and research on my part.
I do not necessarily agree with the writer’s conclusions; however, some of the ideas presented provide a very good argument for researchers, educators and testers to take a deep look at the strategies being used by young and old alike to access information on the www.
The work of Jakob Nielsen, according to Bauerlain, “the guru of web page usability” was cited. Nielsen has spent since 1994 gauging habits and screen experiences of computer users. He charts “people’s online navigations and aims, using eye tracking tools to map how vision moves and rests”.
Nielsen’s research reveals people scan 100’s of pages using a pattern vastly different from any learned at school. They read in an F pattern . . . extremely fast and only one in six reads a web page linearly.
Let’s face it the old linear way of reading, the emotional comfort provided by fiction books, the rigid content of textbooks are losing their relevance in the burgeoning context of the internet. Books are never going to be irrelevant because there always has been and always will be people who love the comfort and emotional attachment to the printed book. However, the speed, the amount of knowledge and diversity of interests are better catered for by the internet.
It is imperative that researchers and educators join forces to determine the most appropriate strategies needed by all people to be discerning, critical users of the internet as both consumers and creators.
We can’t keep teaching using 20th century methods, educators must adapt to the 21st century . . . almost 10% of the century has passed us by and still there is resistance to this concept.
The Horizons Report (2009, p.6) “call for formal instruction in the key new skills including, information literacy, visual literacy and technological literacy”, but what are they?
The text of the www is not static it is in a constant state of updating. How and what do we teach to cater for this fluidity?
What does it mean to be a reader or even a literate person in the 21st century?
Should we be opening our educational minds to findings from Nielsen’s research and incorporating some of his web usability ideas into our practice?
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